4 Tips for Selling Your Home in Winter

Cold winter months are short on light, sunshine and home sales, and buyers are focused on family and holidays. Traipsing from home to home to find the perfect fit is not always so appealing during this timeframe. However, just because selling slows in winter doesn’t mean you can’t sell your home. In addition to following traditional selling guidelines (price competitively, implement proper staging), consider a few of the following cold weather tips:

Keep it accessible. Nothing will throw off your showing faster than potential buyers who can’t make it up the drive. If it’s snowy or icy, be sure a clear, accessible path is available. This means keep the driveway and front walk clear and ice free. Not only will this ensure potential buyers can access the space with ease, it will also show them the home isn’t hard to maintain in the winter.

Keep it cozy. Be sure your home is warm and inviting. If you have a working fire place, get it going, but make sure you have proper ventilation to avoid a smoky living room or worse—a fire! To up the cuddle factor, add extra fluffy blankets and throws to the ends of beds, the arms of couches and the backs of chairs.

Keep it holiday neutral. While you should definitely decorate for the season, going Christmas-overboard could turn off buyers who don’t celebrate that holiday. Keep it holiday neutral by adding twinkling lights and holiday colors but avoiding specific religious tags.

Keep it bright. When the days are shorter (read: darker), it’s more important than ever to have a well-lit home. Throw back all curtains and blinds during the daytime, and add extra lighting. Placing spotlights behind furniture can create a nice, soft ambient glow.

As a Member of the Top 5 in Real Estate Network®, I have a wealth of real estate and homeownership information that may be of help to you. Feel free to contact me any time to learn more about this important information, and be sure to forward this article on to any friends or family that may be interested as well.

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